Unique Selling Point:
Set aside the leftover change from everyday purchases by using automatic round-ups, which helps you to consistently build savings without having to think about it.

Who is this app for:
Acorns is an investment app aimed at those who are new to investing. With automatic round-ups on everyday purchases and automatic recurring deposits from your bank account, you can ‘set it and forget it’. Users chose one of 5 different investment portfolios based on each user’s own risk tolerance. Each portfolio has been designed by top investment professionals and includes a diversified spectrum of equities and bonds.

Bonus points:
– Along with it’s various investment options, Acorns also offers a full checking account within the app, giving users features like direct deposit, mobile check deposit, check sending and more.
– With Acorns Later, users can set up an Individual Retirement Account (IRA) in just a few taps with a tailored portfolio that’s right for them.
– With Acorns Early, users can set up a tax-efficient (UTMA/UGMA) investment account for each of their kids, allowing you to prepare for their future with an account that grows along with them.